The Picayune Item

State News

November 27, 2012

Cyber Monday likely to be busiest online sales day

NEW YORK — Americans clicked away on their computers and smartphones for deals on Cyber Monday, which is expected to be the biggest online shopping day in history.

Shoppers are expected to spend $1.5 billion on Cyber Monday, up 20 percent from last year, according to research firm comScore. That would not only make it the biggest online shopping day of the year, but the biggest since comScore started tracking shoppers’ online buying habits in 2001.

Online shopping was up 26.6 percent on Cyber Monday compared with the same time period a year ago, according to figures released Monday evening by IBM Benchmark, which tracks online sales. Sales from mobile devices, which include tablets, rose 10.2 percent. The group does not track dollar amount sales.

The strong start to Cyber Monday, a term coined in 2005 by a shopping trade group that noticed people were doing a lot of shopping on their work computers on the Monday following Thanksgiving, comes after overall online sales rose significantly during the four-day holiday shopping weekend that began on Thanksgiving.

“Online’s piece of the holiday pie is growing every day, and all the key dates are growing with it,” said Forrester Research analyst Sucharita Mulpuru. “The Web is becoming a more significant part of the traditional brick-and-mortar holiday shopping season.”

It’s the latest sign that Americans are becoming addicted to the convenience of the Web. With the growth in smartphones and tablet computers, shoppers can buy what they want, whenever they want, wherever they want. As a result, retailers have ramped up the deals they’re offering on their websites during the holiday shopping season, a time when stores can make up to 40 percent of their annual revenue.

Amazon.com, which started its Cyber Monday deals at 12:01 a.m. Monday, is offering as much as 60 percent off a Panasonic VIERA 55-inch TV that’s usually priced higher than $1,000. Sears is offering $430 off a Maytag washer and dryer, each on sale for $399. And Kmart is offering 75 percent off all of its diamond earrings and $60 off a 12-in-1 multigame table on sale for $89.99.

Delisa O’Brien, 24, took advantage of some of the deals on Monday. O’Brien, who said she would rather shop online than deal with the crowds in stores, bought an H-P Notebook for $399 on Hewlett Packard’s website for her mother. The company threw in a free Nook e-book reader with her purchase.

“When it comes to Black Friday, I’m a tiny, 5’1” woman and the thought of having to push and shove my way through hoards of people just to get cheap merchandise is kind of a nightmare to me,” said O’Brien, a Brooklyn, N.Y. resident. “My mom gets a new laptop, I get an e-reader, and all without spending too much money ... Everybody wins.”

Chas Rowland, 34, a pastor in Vicksburg, Miss., agrees. He said that he prefers shopping online on his iPad. On Cyber Monday, he bought clothes at several online retailers, toys at Toys R Us and electronics and phone accessories from Best Buy. He got at least 40 percent off everything and free shipping on some items.

“The best part was that I got to sleep while everyone else was standing in lines all night long on Black Friday,” he said.

How well retailers fare on Cyber Monday will offer insight into Americans’ evolving shopping habits during the holiday shopping season. With the growth in high speed Internet access and the wide use of smartphones and tablets, people are relying less on their work computers to shop than they did when Shop.org, the digital division of trade group The National Retail Federation, introduced the term “Cyber Monday.”

As a result, the period between Thanksgiving and Cyber Monday has become busy for online shopping as well. Indeed, online sales on Thanksgiving Day, traditionally not a popular day for online shopping, rose 32 percent over last year to $633 million, according to comScore. And online sales on Black Friday were up 26 percent from the same day last year, to $1.042 billion. It was the first time online sales on Black Friday surpassed $1 billion.

For the holiday season-to-date, comScore found that $13.7 billion has been spent online, marking a 16 percent increase over last year. The research firm predicts that online sales will surpass 10 percent of total retail spending this holiday season. The National Retail Federation estimates that overall retail sales in November and December will be up 4.1 percent this year to $586.1 billion.

But as other days become popular for online shopping, Cyber Monday may lose some of its cache. To be sure, Cyber Monday hasn’t always been the biggest online shopping day. In fact, up until three years ago, that title was historically earned by the last day shoppers could order items with standard shipping rates and get them delivered before Christmas. That day changes every year, but usually falls in late December.

Even though Cyber Monday is expected to be the biggest online shopping day of the year, industry watchers say it could just be a matter of time before other days take that ranking.

“Of all the benchmark spending days, Thanksgiving is growing at the fastest rate, up 128 percent over the last five years,” said Andrew Lipsman, a spokesman with comScore.

Text Only
State News
  • 2nd victim dies after blast at La. chemical plant

    An explosion and fire at a Louisiana chemical plant claimed a second victim Friday as federal authorities were piecing together the cause of the blast that injured dozens more.

    June 15, 2013

  • 1 dead, 73 hurt in La. plant explosion

    A ground-rattling explosion Thursday at a chemical plant in Louisiana ignited a blaze that killed one person and injured dozens of others, authorities said. Witnesses described a chaotic scene of flames as high as 200 feet into the air and workers scrambling over gates to escape the plant.

    June 14, 2013

  • Body of 4th drowning victim found off Gulf coast

    Beaches in Gulf Shores have reopened under yellow-flag conditions after being closed when four men drowned in dangerous rip currents.

    June 12, 2013

  • Levees, removable walls proposed to protect NYC

    Removable floodwalls would be erected in lower Manhattan, and levees, gates and other defenses would be built elsewhere around the city under a nearly $20 billion plan proposed Tuesday by Mayor Michael Bloomberg to protect New York from storms and the effects of global warming.

    June 12, 2013

  • What’s the problem with PRISM?

    When the federal government went looking for phone numbers tied to terrorists, it grabbed the records of just about everyone in America.

    June 11, 2013

  • TS ANDREA Tropical Storm Andrea bearing down on Fla. coast

    The first named storm of the Atlantic season hammered Florida with rain, heavy winds, and tornadoes Thursday as it moved toward the coast of Georgia and the Carolinas, promising sloppy commutes and waterlogged vacation getaways through the beginning of the weekend.

    June 7, 2013 1 Photo

  • Holder praises slain black activist Medgar Evers

    Attorney General Eric Holder on Wednesday praised slain civil rights leader Medgar Evers, saying that the black activist’s vision and leadership helped make it possible for Holder and President Barack Obama to rise to the positions they now hold.

    June 6, 2013

  • 3 arrested after bomb found at south Miss. prison

    Three south Mississippi residents have been arrested after authorities found a bomb in a car at a Leakesville state prison.

    June 6, 2013

  • Most Miss. cities hold mayoral elections Tuesday

    Most Mississippi cities will elect mayors Tuesday, choosing people to propose budgets, appoint department heads and make sure that potholes are filled, garbage is collected and clean water is flowing.

    June 4, 2013

  • Mississippi man indicted in poisoned letters case

    A Mississippi man suspected of sending poison-laced letters to President Barack Obama and two other officials was charged in a five-count federal indictment made public Monday that could send him to prison for life if he’s convicted.

    June 4, 2013

Community Calendar
Loading…
Events by eviesays.com
House Ads
Seasonal Content
AP Video
Obama: NSA Secret Data Gathering 'Transparent' Man Who Disrupted Flight Ranted About CIA Feds: 7-Eleven Stores Exploited Immigrants Fla. Teen Catches Ride With Whale Shark G8 Leaders Huddle on Syria Raw: Obama, Putin Meet at G8 Iran's Rowhani Urges 'Path of Moderation' Daughter: Mandela Doing 'Very Well' Investigators Probe Origin of Colo. Wildfire Ex-NFL Star Chad Johnson Out of Jail 'Game of Thrones' Boosts N. Ireland Raw: Prince Philip Leaves Hospital After Surgery Zimmerman Jury Selection Turns to Media Exposure Raw: FBI Meets Plane After Poison Threat Family Tweets Say Kim Kardashian Gives Birth US, EU Leaders Announce Free Trade Talks
Hyperlocal Search
Premier Guide
Find a business

Walking Fingers
Maps, Menus, Store hours, Coupons, and more...
Premier Guide
Parade
Magazine

Click HERE to read all your Parade favorites including Hollywood Wire, Celebrity interviews and photo galleries, Food recipes and cooking tips, Games and lots more.
Facebook
Twitter Updates
Follow us on twitter
Follow me on Twitter